Online Surveys

Panel Management | Online Surveys | Tabulation | Questionnaire Editing | Open-end Coding
Verbatim/Tallying | Data Entry
| Mailing Services | Paper Survey Scanning

One of Research Results’ core capabilities is online survey development. In fact, we were one of the first market research companies to offer online survey development to its clients.
Used either as a stand-alone research tool or in conjunction with a paper or phone survey (where the results can be combined), online surveys offer many advantages

  • Less cost to produce an online survey than a paper survey (no printing, mailing and handling, data entry of returns)
  • Quicker response time
  • Larger respondent universe from which to solicit information
  • Real-time awareness of total responses
  • Real-time availability of survey data
  • Faster development time from inception to implementation
  • Faster availability of the survey results after cut-off
  • Questions can be adjusted after the survey has been made available, regardless of the number of responses already received
  • Automatic skip-patterns can be determined by the respondent's prior answers
  • Questions asked can be determined by the respondent's prior answers
  • Real-time editing of respondent answers
  • Visually appealing
  • Ability to include graphics and other media
 
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